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A Study on the Customer Awareness of E-Banking Service in Chennai City.
Anandha padhmanaban S
Pages: 1-7 | First Published: 05 Aug 2022
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 ABSTRACT 
Banking has been a vital part in the economic development of all the nations of the world. In fact, banking is the life blood of modern commerce. Excluding those traditional business-oriented functions, they have now come out to fulfil national responsibilities. Banks carter to the needs of various sections and fields like agriculture, industries, trades and to all other sections of the society. Thus, they accelerate the economic growth of the country and plays a pivotal role as heart of money circulation as to pumping money in and out of the economy. 
Keywords:  Traditional business-oriented functions, needs of various sections and fields
Received  : June 2022          Accepted  : July 2022      Published : August  2022      

REFERENCES

  1. R.Mayakkannan(2017) A Study on Employee Perception on Public Sector Banks in Chennai City; International Journal of Applied Business and Economic Research ISSN : 0972-7302; Serials Publications Pvt. Ltd. Volume 15 Number 21 (Part 2)  201  available at http: www.serialsjournals.com (PDF) A study on Employee Perception on Public Sector Banks in Chennai City. 

  2.  Available from https://www.researchgate.net/publication/329177719_A_study_on_Employee_Perception
    _on_Public_Sector_Banks_in_Chennai_City [accessed May 01 2020]. 

  3. D. Jayarama Reddy C. R. Reddy (2019) Digital Banking - New Horizons in A Cash-Light  India “Technology Transforms the Landscape of Banking; Emperor International Journal of Finance and Management Research   Volume-05 Issue-04 April-2019. 

  4. Dr. K. Riyazahamed (2019) A Study on Customer Satisfaction towards Net Banking Service with reference to Tiruchirappalli City, Emperor Journal of Economics and Social Science Research [EJESSR] - ISSN No. 2581-8643 (O) Volume - I Issue - 4 April - 2019. DOI - http://doi.org/10.35338/EJESSR.2019.1403 

  5. Jeniffa Justus Dr. D. Jacquline Pon Mabel(2018) A Comparative Study on E –Banking Service of Public And Private Sector Banks in Kaniyakumari District; Emperor International Journal of Finance and Management Research; ISSN: 2395-5929; Volume-04 Issue-01 January-2018. 

     

The Indian Consumption Pattern in the Current EconomiScenario
Ancy Stepheno. S
Pages: 8-13 | First Published: 05 Aug 2022
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ABSTRACT 
Consumption is an important component of aggregate demand in an economy. A 
country’s consumption pattern and its outcomes unveil a radiant picture of its living standards,
level of poverty, human development and the essence of its economic growth and well-being. A
convoluted set of socio-economic, cultural, psychological and environmental factors determine 
the consumption pattern of any common man in a society. In a similar way human wants and
consumption pattern undergo major transformation interrelated with the growth and 
development of societies. Consumption is an important activity performed by any common man
and is basically of two types i.e. lifeline and lifestyle. Consumption inevitably is based on income
of a person and his assets. Economic reforms introduced by Government of India over the 
years have influenced the per capita income to a great extent and also has influenced the
consumption pattern of masses. The paper highlights the varying consumption pattern in India
in this dynamic economic scenario. 
Keywords: Consumption, Living standards, Economic Reforms, Masses 
 

REFERENCES

Economics Survey, Ministry of finance, Government of India, New Delhi Publication. 1970-71  to 2019-20
[1]    Central Statistic Organisation, Ministry of Statistic and programme implementation,  12 (2018)
[2]     Level and Pattern of Consumer Expenditure 2009-10, National Sample Survey Report  No.538.
[3]    Papola, T.S., "Structural changes in the Indian economy", Emerging Patterns and  Implications, ISID, New Delhi,         pp.1-10, 2005.
[4]    Solomon, M., Bamossy, G., Askegaard, S., & Hogg, M. K. (2006). Consumer Behaviour:  A European Perspective.         Harlow: Prentice Hall.
[5]    Private Final Consumption Expenditure by Object in India, National Accounts Statistics Reports, CSO.1.                     ternational Conference on Trade, Tourism and Management, 21-22.