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An Approach to the Study of the Effect of Covid – 19 Pandemic on Customers' Online Buying Behavior
G. Rajesh , N. Vijayaananth , G. Shanthadevi
Pages: 80-85 | First Published: 05 Dec 2021
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ABSTRACT 

Because of Corona Virus Disease 2019 (COVID-19), which has enriched our lives in every field, the year 2000 will be remembered in history. The economy will never be as advanced as COVID-19. From the 23rd of March, our country was put on lockdown. Almost all services and factories were shut down on March 23, the first day of the lockdown. Offline shopping has grown more difficult and unsafe. It will entice customers to make use of the benefits of internet technology through the usage of online shopping. As a result, it may be necessary to comprehend the impact of the pandemic on online purchase behavior of clients. The goals of this study are to discover E-buying drivers in the context of the COVID-19 pandemic, as well as to learn about popular products that customers want to buy more online after the COVID-19 pandemic. 

Keywords: COVID-19, Pandemic, Online Shopping, Customers, Buying Behaviour, Investigation.

Received : 01st November 2021 

Accepted : 15th November 2021 

Published : 25th December 2021

 

 

 

A Study on Performance of Self Help Group at Valmalpalayam Village in Manachanallur Taluk of Tiruchirappalli District, Tamilnadu, India
P. Niranjanadevi , P. Nirmal Baskar , Jaspreet Kaur
Pages: 86-95 | First Published: 05 Dec 2021
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ABSTRACT 

A Saturday night get-together for care (SHG) is a homogeneous proclivity messed up with the common target of attracting their money-related conditions. Experts view SHG as a homogeneous party of an unassuming region, spread out by something like five people. Considering everything, the SHG load concretes 12–20 people with relative financial conditions and needs. This didn't rely upon guaranteed rules, which is reasonable given how rules are spread out for the smooth running of SHG parties and the standard money standard. The credit is all over standard for both use and other clear purposes. People can leave a bound degree of money, including themselves, and they can oblige it as a guarantee of free headway for their family at a reasonable speed of pay. All decisions are taken in a level-out manner by the SHG public. The capable individual, Fahreet 1, says that the overall people should be discarded from immaterial get-togethers and be busy with goliath works out. The fundamental rules of the SHGs are pack approach, shared trust, relationship of little and reasonable parties, bunch cohesiveness, soul of control, demand-based affecting, without security credit, women's awesome event, peer pack strain in repayment, limit, making outlines for cutoff, making and staying aware of. Standard improvement is, really, the goliath spine of India's new turn of events. Notwithstanding, it has held up well in various pieces of progress, regardless, following sixty years of likelihood. All around standard and metropolitan India address 40 and 23.62 percent of those living under the hosing line, overwhelmingly. The standard masses truly depend upon non-institutional credit relationships for their money-related necessities like marriage, tangle, use, buying obliging assets, etc As shown by how much battles, the current procedure is to design the introduction of the model SHGs decided for the gather in Valmalpalayam, Manachanallur Taluk, and Tiruchirappalli space of Tamil Nadu. (b) Review the pay and use portrayal of SHG laborers. 

Keywords: Cohesiveness, Soul of Control, Demand Based Affecting, Progress, Regardless.

Received : 03rd November 2021 

Accepted : 15th November 2021 

Published : 25th December 2021

 

 

A Study on Tourism Marketing Development with Special Reference to Cuddalore District, Tamil Nadu
S. Yoganand , R. Boobalan , J. Ramesh Kumar
Pages: 96-107 | First Published: 05 Dec 2021
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ABSTRACT 

The improvement of business is depended upon to be an enormous piece of the progression and is associated with the monetary improvement of the country. The improvement of business as an industry fundamentally upholds getting gigantic new exchanges to hold assets and bends for prompt and deceiving business opportunities to people living on all sides of the all-around population. Furthermore, by moving made works and expressive specialties of a country, it assists with getting nature's heavenliness, the social act of the land, and customs of our soil, and braces the course of public interest in a country and general cooperation., it is unavoidable to make a capacity among different kinds of business. Obviously, the development business is divided into two general groupings; worldwide the improvement business, and neighborhood the advancement business, which are portrayed as like the close by farthest extents of the uncommonly tough home of the explorer. 

Keywords: the development business, showing, spots of interest.

Received : 05rd November 2021 

Accepted : 15th November 2021 

Published : 25th December 2021

 

 

 

 

Economic, Living Conditions and Employability of Migrant Construction Workers in Mettupalayam Taluk
Dr.Malarvizhi.V
Pages: 108-123 | First Published: 05 Dec 2021
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ABSTRACT
Speedy mechanization and urbanization of the regions have created suitable circumstances for over and above job opportunities and also formed improved fundamental facilities and systems serving a country. Social systems and method of progress has influenced the form of migration. The landless peasants who predominantly belong to lower social group, native population and economically backward area comprised the main part of migration. People in and around migrate from their home lands to a new environment for an improvement of life chances. Mettupalayam, a small town falling under the Coimbatore District in the states of Tamil Nadu noticed that there were many immigration construction workers who have moved into the town for their Survival. Nearly 57 % of migrant workers are found inside Mettupalayam whose daily jobs are street vendors, sanitation workers, daily wage workers, construction workers etc. Therefore, the present study focuses on how the unemployed to get employment opportunities while migrating from their destination and find the motivational factors that influence the workers to migrate for their livelihood. One hundred samples compiled from the particular villages within the  Mettupalayam Taluk by purposive sampling method in the course of period February -March, 2021. The study
revealed that, respondents are forcefully pushed out of their places for a better living. Just about 2/3 of the migrant workers have meagre livelihood area with insufficient safety drinking water, power supply and toilet facilities. 
Keywords: Migration, Employment, Construction, Labour & Motivation  

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