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Entrepreneurship and Start-up’s in the AI Era
M Ramesh Naik Associate Professor, Farhana Begum Associate Professor, Department of Commerce, Karishma Chhabria Associate Professor, Department of Language, Avinash College of Commerce, Secunderabad, Telangana.
Pages: 1-15 | First Published: 05 Nov 2025
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Abstract
Global entrepreneurship is being reconfigured by artificial intelligence (AI), presenting a complex landscape of unprecedented opportunity and profound responsibility. This qualitative study investigates the transformative intersection of AI and startup ventures, positing that success in this new era relies on integrating ethical principles into core business strategy. Moving beyond technical implementation, the research explores the concomitant cultural evolution within startups, where a mandate for "responsible scaling" is beginning to supplement the traditional "move fast" ethos. The analysis is structured around five critical dimensions: the role of AI in enabling sustainable and equitable business models; the unique challenges of scaling ethical AI ventures across diverse global markets; shifting investment trends that increasingly weigh ethical considerations alongside financial returns; the incubation of AI-driven solutions for positive social impact; and the intricacies of cross-border digital trade in an AI-driven economy. Preliminary findings suggest that while AI lowers barriers to innovation and data-driven insight, it simultaneously raises pivotal challenges pertaining to data sovereignty, algorithmic transparency, and the global competition for specialized talent. The study concludes that fostering a sustainable AI-enabled entrepreneurial ecosystem requires a collaborative commitment from founders, investors, and regulators to align technological advancement with steadfast ethical governance, ensuring that the future of global innovation is both revolutionary and responsible.

Keywords: Artificial Intelligence, Startup Ecosystem, Ethical Governance, Qualitative Research, Global Scaling, Sustainable Innovation, Venture Capital, Entrepreneurial Culture.

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