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Digital Adoption in Insurance Industry – A New Approach

Issue Abstract

Abstract
Technology has transformed the service industry and expanded its reach across  various customers. The most impacted sectors within finance is Insurance sector, which has experienced significant changes with the advent of technology. For a very long time, insurance companies had to seize the chances that digitization presented. But in recent years, a significant change has occurred in this. Digital transformation is quickly changing the game in the insurance industry, just like it has in retail or banking. This paper presents a comprehensive exploration of the historical roots of insurance, the emergence of digital insurance, current digital trends prevailing in the insurance sector and the vast array of opportunities it offers.

Keywords: Fintech, Digital transformation, Financial services, Digital insurance
 


Author Information
Dr. M. Jayanthi
Issue No
9
Volume No
9
Issue Publish Date
05 Sep 2023
Issue Pages
143-150

Issue References

References

Books 
 Bessis, J. (2017). Risk Management in Banking. John Wiley & Sons.
 Davenport, T, and Iyer, R., (2018). The AI Advantage: How to Put the Artificial  Intelligence Revolution to Work. MIT Press.
 KPMG International (2020), The Digital Insurer: Trends and Challenges. KPMG 
 

Journal Article 
 Lefter, V., &, L. (2018). InsurTech and the Impact of Technology on the Insurance  Industry. Procedia Economics and Finance, 47, 256-261.
 Winkler, H., & Jeschonek, F. (2019). InsurTech: A Systematic Mapping Study.  Electronic Markets, 29(1), 123-145.
 C, & D. (2021). level of awareness in digital insurance plans among policy holder.  Ilkogretim, 20(5), 5485–5488.
 Dixit, Chaudhary, Kochhar, & Mishra. (2012). customer behavior toward online  insurance in India. Palgrave Journals, 19(2), 120–133.
 K, & P.N. (2019, September). Perception of policyholders towards digitalization of  insurance sector-A study with reference to Belthangady taluk. EPRA, 7(9) 

Websites
 World Economic Forum. (2019). The InsurTech Revolution: How Technology Is  Transforming the Insurance Industry. Retrieved from https://www.weforum.org/reports/the-insurtech-revolution-how-technology is transforming-the-insurance-industry