Skip to main content


Influence of E-Payment services on the Buying Behavior of Customers

Issue Abstract

Abstract

    Technological Revolution influences the buying behavior of Customers to a great extent. Anytime, anywhere, any amount payment has affected the spending habits of the customers drastically to the level that he is forced not to
differentiate between the need and luxury. A technology can only be successful if it can gratify users and, as a result, encourage customer loyalty, despite the plentiful benefits. The purpose of this paper is to investigate the factors influencing customer satisfaction and the factors influencing the use of electronic payments.The ease
of use and availability of good networking system are the two important factors that has helped the Unified Payment Interface system to work to this level of excellence.

Keywords: Payments, Technology, Satisfaction and Customer interaction 


Author Information
Dr. S. Lalitha
Issue No
9
Volume No
9
Issue Publish Date
05 Sep 2023
Issue Pages
75-81

Issue References

References

1. Baoyuan Kang, Dongyang Shao, Jiaqiang Wang (2017). A fair electronic payment system for digital content using elliptic curve cryptography. Journal of Algorithms & Computational Technology12(1):174830181772712. 
2. Thakur & Srivastava (2014). Adoption readiness, personal innovativeness, perceived risk and usage intention across customer groups for mobile payment services in India.Internet Research24(3).DOI:10.1108/IntR-12-2012-0244.. 
3. S.Britto, R.Kumar, and S.Albert Rabara (2009).An End-To-End Secure Mobile Payment System Using Public Key Infrastructure System. Journal of Algorithms & Computational Technology 6(3):395-410. 
4. Syed Far Abid Hossain, Zhao Xi, Mohammad Nurunnabi, Khalid Hussain (2020). Ubiquitous Role of Social Networking in Driving M-Commerce: Evaluating the Use of Mobile Phones for Online Shopping and Payment in the Context of  Trust.Volume:10issue:3.https://doi.org/10.1177/2158244020939536. 
5. Chanchai Phonthanukititha worn, Carmine Sellitto, Michelle W. L. Fong (2016). A Comparative Study of Current and Potential Users of Mobile Payment Services. SAGE Open, vol. 6(4), pages21582440166, November.