Abstract
Indian mutual fund has gained a lot of recognition from the past few years. Previously only UTI enjoyed the domination in this commerce but with the way of time many new players entered the market, due to which the UTI
domination breaks down and the industry faces a relentless opposition. As the time passes this industry has become a ring word in the Indian financial system. So it is very important to know the investors’ information about this industry. The present study analyses the mutual fund investments in family member to investor’s behavior.
Investors’ opinion and awareness has been studied relating to various issues like type of mutual fund scheme, main
objective behind investing in mutual fund scheme, role of financial advisors and brokers, investors’ judgment
relating to factors that attract them to invest in mutual funds, sources of information, deficiency in the services
provided by the mutual fund managers, challenges before the Indian mutual fund industry etc.
Keywords: Mutual Funds, Domination in Commerce, Brokers, Investors.
References
1) Aggarwal, N and Gupta, M (2007) “Performance of Mutual Funds in India: An Empirical Study”, The Icfai Journal of Applied Finance, Vol.13, No.9, pp.5-16.
2) Bansal, L.K (2006), “Mutual Funds Management and Working” Deep and Deep publications, New Delhi, pp 34-39.