Abstract
In today’s global and distributed business economy, virtual teams are becoming the norm, rather than the exception. Whether managing a geographically dispersed workforce or just getting started with part-time virtual assistants scattered across the globe, learning to manage and communicate with virtual teams is essential to
business growth and success in today’s work culture. A TOWS Matrix is used to structure the results of the analysis and to identify future virtual team strategies for the organization. The study demonstrates that a structured approach is essential to ensure that the benefits resulting from virtual teamwork are maximized. Some fundamentals that are important to understand for all teamwork -- virtual or in person are the analysis of this article.
Keywords: Virtual Teams, workforce, norm, TOWS Matrix exception
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