Abstract
This is the era of the internet. It has opened a new way in everyone's life. It has created an entertainment environment as well as attractive business opportunities in all fields. The BSNL has to face stiff competition in the internet service providing market. Many private service providers have entered the market. So, the BSNL has to be very careful and it should design a marketing plan. The present survey was carried out on a limited scale in Thanjavur Telecom Circle. This study helps to explain some important issues on the internet services of the BSNL. The study concludes that it is not meant for mere communication and entertainment service but it is the appropriate technology to fulfill informational needs in the era of Information Technology. The customers should have adequate awareness of the full usage of the BSNL broadband services.
Keywords: Broadband, internet, awareness.
References
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