Emperor Journal of Marketing [EJM]

S.No.

Title

Page No.

1.

A Study on the Impact of Customer Relationship Management in Co-Operative Banks: A Kerala Statewide Analysis

Dr. E.Mubarak Ali, Dr. Baiju Mukkadakkattil

01-13

2.

A Neuro-Financial Approach to Investor Behaviour towards Market Crash.

V.P Syed Abdullahil Hammad, Dr. M. Marimuthu

14-25

3.

A Study on a Customer Perception and Satisfaction towards Tata Motor Cars with Reference to Tiruchirappalli City

 M. Mohamed Thanseer, Dr. M. Sirajudeen

26-33

4.

An Analysis of the Variables Influencing Consumer Behavior with Regard to Online Food Delivery Services 

R. Padmanaban, Dr. K. Vijayakumar

34-40

5.

Green Entrepreneurship in Chennai: A Catalyst for Sustainable Economic Growth and Achieving SDG 8 

M N Aishwarya Anandavalli, Dr. S. Antony Raj

41-47

6.

UPI - A Paradigm Shift in India's Digital Payment Ecosystem

Dr. M. Balasubramanian, Dr. K.M Amanullah

48-56

7.

Customer Satisfaction towards Wired Internet Service Provided By JioFiber

M. Mohamed Arief, Dr. M. Habeebur Rahman

57-63

8.

E-Commerce Models and Technology for Sustainable Development: An Overview of Indian Case Study 

Dr. G.Hadi Mohamed

64-71

9.

India as an Emerging Hub of Global Manufacturing and Reliable Supply Chain- A Blockchain Perspective in Exports

Dr.A.S.Kalyana Kumar, Dr.V.Parameswari

72-77

10.

Impact of Multisensory Cues in Consumer’s Preference towards Food Products in Tiruchirappalli District

C. Veeralakshmi, Dr. S. Basheer Ahamed

78-83

11.

Exploring Challenges in Mobile Banking Adoption in India Dr. Y. Moydheen Sha, Dr. M.H.N. Badhusha 

84-94

12.

Reimagining Entrepreneurship: Women on a Transformational Journey 

Dr. I. Ashiq Mohamed, Dr. A. Sophia Alphonse

95-106

13.

A Study on Customer Experience Towards Service Quality of Axis Bank Limited in Tiruchirappalli District 

Dr. N. Sabrin, Dr. G. Philomine Joan of ARC

107-116

14.

Exploring Customer Perspectives on CRM Practices in India's E-Commerce Sector

A. Nilofer, Dr. U. Leyakath Ali Khan

117-124

15.

Digital Transformation in Business Operations: A Catalyst for Entrepreneurial Growth 

V.P Jamshid, E.K Hamamali

125-134

16.

A Comprehensive Outlook on Customer Relationship Management in The Banking Sector 

Dr.Y.Razeeth Khan, Dr. S. Rizvan Ahamed

135-148

The Role of Women in Sustainable Entrepreneurship: Addressing Problems and Identifying Prospects

M. Jamila Nasiha, M. Jasmine Fairose

149-160

18.

An Empirical Study of Cryptocurrency Awareness, Acceptance, and Adoption Among Urban Consumers 

Dr. A. Mehathab Sheriff, Dr. K. Indumathi

161-168

19.

Digital Inclusion Through Submarine Fiber Optic Connectivity: The Impact on Consumer Behaviour in Lakshadweep 

E.K Mohammed Ilyas, Dr. S. Gopi 

169-178

20.

Empowering Entrepreneurs Through Digital Banking Transformation: Advancing Financial Inclusion and Operational Efficiency 

Dr. M. H.N. Badhusha, Dr. Y. Moydheen Sha

179-192

21.

Issues and Challenges of Women Empowerment In 

Corporate Sectors

Dr. K. Riyazahamed, Dr. E. Mubarak Ali

193-207

22.

A Study on Investment Attitude and Satisfaction Level of HDFC Bank Employees in Trichy District 

Dr. M. Shahid Ahmed, Dr. N. Mohamed Siddiq

208-220

23.

A Study on Social Media Conversation to Increase Brand Awareness: Startup Organization Context- An Empirical Study   

Dr. S. Saleem, Dr. S. Mohamed Mohideen

221-230

24.

Digital Transformation in India's FMCG Industry

Dr. R. Nijanthan,  Dr. K. Vijayakumar

231-244

25.

Customer Buying Preferences and Post-Purchase Behavior towards Online Shopping with Special Reference to Tiruchirappalli District 

D. Jeganathan, Dr. G. Pasupathi

245-254

26.

A Study on the Effect of Service Quality on Customer Satisfaction and Loyalty in the Context of Service Marketing Dr. J. Mohamed Sharif, Dr.P. Arivazhagan

255-259

27.

An Overview of Difficulties Faced by the Rural Population in Digital Payments

Dr. S. Rizvan Ahamed, Dr.Y.Razeeth Khan

260-271

28.

A Study on Customer Satisfaction towards Ampere Electric Bike with Special Reference to Tiruchirappalli City 

Dr. P. Anwar Basha, A Mohamed Irsath

272-279

29.

The Role and Impact of Social Media Performance in Digital India 

Dr. M. Shajahan, S. Logesh

280-288

30.

An Analysis of WhatsApp Business in Marketing Strategy

Dr. A. Zeenath Amman, Dr. I. Ashiq Mohamed

289-301