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Emperor Journal of Commerce [EJC] Volume -II

About the book

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CONTENTS

S.NO

TITLE

PAGE NO.

 

1

Digitalisation in Tourism and Opportunities

Vinod Thomas, Dr M. Marimuthu

286-291

2

Financial Performance of Kotak Mahindra Bank

Dr.E. Mubarak Ali, P. Purushothaman

292-296

3

Digital Transformations In Business Operations

Dr.A. Khaleelur Rahman, PP. Ahamed Badar 

297-302

4

Study on Digital Transformation in Business Operation: A Study on Tamilnadu, India

Dr. M. Sirajudeen, M. Abdul Basith

303-311

 

5

A Study on the Impact of Social Media on Shaping Business Growth in Tiruchirappalli

Lt. Dr. K. Vijayakumar, S. Abdur Rahman

312-320

6

A Cup of Recognition: Investigating Public Awareness and Perception of Alif Tea Stall in Tiruchirappalli

Dr.M. Habeebur Rahman, J. Raja Mohamed

321-327

7

The Future of Franchising in Trichy: Adapting to the Digital Age

Dr.S. BasheerAhamed, Ganesh

328-333

8

The Impact of Blockchain Technology on Startups and International Trade in Trichy, Tamil Nadu

Dr.Y. MoydheenSha, S. Hariharan

334-340

9

A Study on Effectiveness of Employee’s Training in Capgemini Pvt, Ltd, Tiruchirappalli. 

 Dr.K. Halimunnisa, C. M. Uthra

341-348

10

A Study on Digital Transmission of Startup Entrepreneurs in Adapted Government Policies at Villupurm District

 Dr.M.Lalitha 

349-353

11

A Study on Impact of Digital Payments System in Small Businesses

M.Jamila Nasiha, R.Sujetha

354-359

12

A Study on Passengers Satisfaction towards Chennai-Tirunelveli Vande Bharat Express in Trichy

Dr.G.Pasupathi,V. Kalithas

360-365

13

Recent Trends in the Cut Flower Trade – A Study with Reference to Florists in Virudhunagar District, Tamilnadu

Dr.M.Ponnien Selvi, R.Atheeswari

366-376

14

A Study on Analyzing the Effectiveness of Ai Chatbots in  Enhancing Customer Experience in Digital Banking Services

Dr.S. Maris Shinia Clarissia, R. Subashree

377-382

15

Exploring Key Factors Influencing the Work life balance of Women Employees

S .Sanjana., Dr.S.BasheerAhamed 

383-399

16

A Study on the Role of Digital Wallets in Reducing Cash Transaction

 M. Jasmine Fairose, Y. DilrubaFathima

400-406

17

Enhancing Business Flexibility: The Role of Digital Transformation in Driving Operational Agility and Resilience

C .Ramaiyan, Dr.P.Vanitha

407-411

18

Unveiling the Financial Health of HDFC Bank : A Study of Key Indicators and Ratios

N.Prathisvaran, Dr. K.Vijayakumar

412-421

 

19

A Study on Diversity and Inclusion Global Business in Tiruchirappalli District

Dr.N. Rajamannar, R.Nivetha

422-430

20

Courier Services in Trichy: A Comparative Analysis of Private and Public Providers

Dr.M. Habeebur Rahman, M. A.Fashith

431-438

 

21

An Overview of Digital Transformation in Business Environment

Dr.V. Venkatachalam, R. Subhashini

439-444

22

User's Perception of the Role of Electric Vehicles in Combatting Global Warming

M. I. Mohamed Ibrahim, Dr.M. HabeeburRahman

445-458

23

A Study on Students’ Perception for Choosing Entrepreneurship as Career Choice with Special Reference to Tiruchirappalli City

Dr.S. Saleem, Mr. L. Boopathi

459-468

24

E- Commerce Innovation and Global Business Expansion

Dr.N.A.Nazrine, Dr.B.Revathi

469-486

25

The Study on WhatsApp Business Tools: Business User Perspectives

 Dr.M. Hajeera Begam, N.Ayesha Shakani

487-492

26

GST’s Challenges and Opportunities in the Digital Indian Economy

S. Jafar Sathik, Dr.A. Khaleelur Rahman

493-501

27

Study on E-Commerce Innovation and Global Business: A Study of Business in Tiruchirappalli, Tamilnadu

Dr.M. Shahid Ahmed, M I. Mohamed Hussain

502-509

28

Green Entrepreneurship for a Better Tomorrow: Contributing to the UN’s 2030 Agenda

Kritika Sanjeevkumar Sablok, Kanika Sanjeevkumar Sablok

510-518

29

The Effectiveness of Training and Development on Employees Performance

 A. Nilofer,  S. Ruth Josephin

519-526

30

A Study on Environmental Factors Influencing Business Entrepreneurship

Dr.N. Sabrin, S. Sabeena

527-535

31

Women’s Leadership Development Strategic practices for women and Organisation

Dr.A.Zeenath Amman, B. Kiruthiga

536-542

32

A Comparative Study on Housing Loans Provided By Canara Bank and ICICI Banking Thiruchirappalli

K.Beema Rao

543-551

33

Employee Relationship Management Practices in Anaamalais Toyota Pvt.Ltd. Showroom at Thimmaraya Samuthiram in Trichy

Dr.A. Sophia Alphonse, Nivetha

552-561

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Details

ISBN

ISSN: 2582-9815

Imprint

Mayas Publication

Language

English

Subject

Commerce

Published

2025

Copyright

Copyright © 2025 Mayas Publication

Publishing Limited. All rights reserved.

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Author

Dr. E. Mubarak Ali, Dr. M. Marimuthu, Dr. Y. Moydheen Sha Dr. M.H.N. Badhusha Dr. S. Mohammed Safi Dr. R. Nijanthan Dr. S. Maris Shinia Clarissia Mrs. M. Jamila Nasiha

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