Emperor Journal of Finance
Print ISSN: None Electronic ISSN: 2583-4312 DOI: 10.58394 Category: Department of Finance Established Year: 2022 Language: English

Emperor Journal of Finance (EJF) is a Monthly Peer-Reviewed, Refereed, Indexed International research journal so there is a wide scope for publication. EJF is a platform for all researchers in varied subject to publishing original authoritative research papers, articles, research projects, reviews, mini-reviews, case Studies, synopsis and short research communications. Authors are encouraged to submit complete unpublished and original works, which are not under review in any other journals.

Emperor Journal of Finance (EJF)  is a double-blind peer reviewed refereed monthly journal that publishes articles in the field of Finance.

The goal of the journal is to disseminate knowledge, which ensures good practice of professionals, and its focal point is on research and reflections relevant to academicians and researchers in the field of Finance.

The core of the vision EJF is to disseminate new knowledge for the benefit of all, ranging from academic research and professional communities to industry professionals in a range of topics in Finance. It also provides a place for high-caliber researchers, practitioners, and Ph.D. students to present on-going research and development in these areas.



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Regular Issues


A Study on the concept of Microfinance Revolutionized the Asian Banking Sector

  • Abstract

    This study focus to the poor people overcomes financial issues, the lower-income group of people shall also get financial services in order to overcome various challenges that they face in their daily lives. The study has provided a thorough discussion of the topic through which the data and information have been analyzed and interpreted properly. A literature review has reviewed various articles and journals in order to properly understand the topic. The thematic analysis has been conducted in order to get insight into the data. The methodology part of the study discussed the chosen method for analyzing and evaluating the data. The relevant approach, design, and philosophy for conducting the study have been discussed briefly. The methods of data collection and data analysis have also been evaluated in detail. Moreover, several other aspects of methods for conducting the study have additionally been explored.

A Study on Customer Approach towards Affiliate Marketing For Online Business

  • Abstract

    In recent years, affiliate marketing, a performance-based internet marketing approach, has grown into a significant market. The goal of this research was to come up with ways to strengthen the affiliate programme. The project identifies the essential elements of a successful branch programme. The needs of members and the various phases of a partner programme were portrayed in the literature. As a hypothetical framework to reply to the exploration questions, the connection between the need and segments was filled in. Consumer Attitude toward Affiliate is depicted in the project. The main goal is to look into the impact of subsidiary advertising on E-Commerce buyer behaviour. Several decision and dichotomous questions were used to elicit reasonable responses from the 150 respondents.

A Study on Consumers’ Satisfaction to Health Insurance in Trichirappalli City

  • Abstract

    The COVID­19 pandemic has produced the prime interruption of education systems in human history, affecting almost1.6 billion students' communities in more than 250 countries. Closures of Schools, Colleges, Universities, and other rlearning institutions have impacted more than 95% of the world's student community. This has brought far-reaching changes in every aspect of our lives. Social distancing and restrictive movement policies have drastically troubled established educational practices. Reopening of schools and other educational institutions after relaxation of constraint is an additional challenge with numerous new standard operating procedures put in place. Within a little length of the COVID­19 pandemic, many researchers have shared their pedagogy on teaching and learning in exceptional modes. Many schools, colleges, and universities have discontinued in person teachings practices. There is a panic about losing the 2020 academic year or even more in the upcoming future. The necessitate of the hour is to innovate and execute substitute educational system and appraisal strategies. The COVID­19 pandemic has provided us with an opportunity to cover the way for introducing virtual learning. This article aims to provide a comprehensive report on the impact of the COVID­19 pandemic on Virtual teaching and learning of various papers and indicate the way forward.

Awareness and the Importance of FICO Modules ERP System among the College Students At Coimbatore City

  • Abstract

    The present study  deals with various aspects of SAP as ERP tool and how it helps to achieving overall  improvementsof the students. In today‟s information era, where most of the organizations work in Enterprise Resource planning (ERP) system environment, they implement their Accounting Information System through Financial Accounting (FI) and Cost Accounting (CO) modules, forming part of ERP system. ERP system is a management system meant to improve efficiency, agility, and profitability of business organizations in globally competitive world.

Satisfaction towards Amway Product Customer With Reference to Kanchipuram

  • Abstract

    Nowadays there is lot of opportunities in India in direct marketing. In 1959, Amway launched a business model fueled through the power of relationships. The original product offered in this model, was Liquid Organic Cleaner (L.O.C.). It was the first concentrated, bio-degradable, and environmentally friendly cleaning product. Since then, Amway has expanded from home products to a global leader in the categories of health and beauty. The Direct Selling strategy of Amway is quite different than that of business administration of general enterprises; although they can save the company a lot of cost, yet they are accompanied with uncertain risks.

Customer Perception towards online shopping during Covid 19 Pandemic

  • Abstract

    Coronavirus disease (Covid-19) is an infectious disease. It killed most of the people in throughout the world. World Health Organisation suggested that Social distance, wearing mask, hand wash and Vaccination are the basic necessary precautions from Covid 19 issue. Government also tries to create more awareness among the people. Lock down is also consider as one of the remedies to prevent from this disease. This lockdown and Social distancing concept during covid 19 has changed the perception of consumers towards online shopping. Consumers prefer electronic channels for the purchase their day-to-day necessary goods during this pandemic period. Online shopping becomes inevitable during pandemic situation. It gives more safety to the consumers from Covid 19. Moreover, consumers can choose quality goods and save their time. In this regard, the study regarding the impact of covid 19 on consumer perception towards online shopping is necessary. Primary data has been used in the present study. The data has been collected from the respondents through questionnaire method and analyzed systematically in the present study.

The Covid-19 Pandemic and Beyond – Challenges and Opportunities: A Review of Indian Economic Scenario

  • Abstract

    The Covid-19 has severely affected Indian Economy and caused immense strain on the health care sector. In order to put Economy and Business back on track Indian Government has taken certain measures. The crisis open up an opportunity to re-define revival measure so to make recovery and economic progress post Covid-19sustainable. This paper examines some of the revival measures pertaining to the important sectors of the economy keeping in mind complex socio-economic variables.

A Study on Consumers’ Satisfaction to Health Insurance in Trichirappalli City

  • Abstract

                This paper is wanting to explore the satisfaction of clients towards the clinical service draws near. The survey was finished in Trichirappalli City with an illustration of 200 respondents. The satisfaction was assessed thoroughly with five perspectives, i.e., client support, nature of thing, execution of delegates, method for assurance and structure workplaces. The satisfaction is researched with the demographical variables of the respondents. The justification behind the survey is to appreciate the clients' understanding towards the current help of the protection organization. A couple of huge thoughts are similarly created utilizing the disclosures of the audit to chip away at the satisfaction of the clients and to hold them always and forever.

A Study on Economic Enactment of Uralungal Labour Contract Co-operative Society (ULCCS) LTD

  • Abstract

                The spending habits of working women simply reflects work environment, family environment and the social status, some of the respondents gives more important to their work environment, some of them give important for family environment and some of them give important to their social status. So, spending habit of working women varies according to their environment and their level of income. Any how the working women are ready to fulfil their needs and wants as they wish. Growth of educated and working women population leads to increase their life standard. Particularly their needs and wants satisfying capacity increased. Once upon a time, women are depending their parents before marriage and their husband after marriage for their needs and wants. The female education paves the way for the job opportunities to the female. As a result working women population gradually increased. Now the working women are able to meet their expenses from their own income, no need to depend others. So that the working women spending habits are may be changed from their ancient habits, because in the olden times the needs of women are determined by father or husband. This study made an attempt to identify the changes of women when they become working women.

A Study on Efficiency of Digital Communication with Mobile Uses

  • Abstract

                The monetary region has gone through serious changes in its typical approach to getting things done in the past decade as a result of the change of mechanical progress. After demonetization and digitization banking organizations are made more conceivable with the aide of flexible applications. Plan: The audit is enchanting in nature. Disclosures: The audit has analyzed that cutting-edge trades are more beneficial, easy to use, and is encoded with security. The cons of this system are the sharp level of the clients. Peculiarity of the survey: Attempt has been made to recognize the affirmation of the clients regarding the flexible applications as a substitute strategy for banking organizations.

A Study on Labour Prosperity outlines and Job Satisfaction to Workers of Uralungal Labour Contract Co-Operative Society (ULCCS) LTD

  • Abstract

                Work satisfaction is a tendency or viewpoint extremely certain, as for one's work and its ecological elements. Work satisfaction is the satisfaction of the delegates in their positions and its different perspectives. Work People have different technique about their work considering security, necessities, need fulfillment, mental tendency, expected open entryways, personal growth, calling headway, etc. Managers tries and plans for chipping away at the prosperity, security, general thriving, etc., and the base standard set somewhere near work guideline are called work government help. Work government help as legal plans, non-lawful plans and social satisfaction workplaces will assemble the motivation level of workers. In this Study fifty number of workers and laborers have been taken as test for understanding the level of Job satisfaction in Uralungal Labor Contract Co-employable Society. The Study has made sense of that the Labors and agents are more satisfied in the working ecological elements

Shareholders Agreement Towards LIC Programs in Tirunelveli

  • Abstract

                This audit on Investors satisfaction towards LIC Policies in Tirunelveli attempts to sort out the satisfaction level of LIC system holders and their tendencies towards LIC game plans among various streets of adventure. In particulars the choice of various techniques are similarly inspected in this audit. Adventure is an obligation of resources made in the suspicion for some certain speed of benefits. Returns are the compensation which may be interest, benefit, premium and capital appreciation. Among the various streets of hypothesis, the interest in Life Insurance Corporations plans are more well known and very pulled in by the monetary supporters. Additional security Corporation is the association asserted and managed by the public power of India. The LIC offers various courses of action to their clients yet leads as a market boss in the Life insurance region in our country. This concentrate similarly tries to notice the tendencies of approaches picked by the policy holders.

Spending Behaviour of Young Adults with Reference To Chennai City

  • Abstract

    This paper is a study on spending behaviour among young adults in Chennai city. Over a period of time, with a growth in the number of nuclear families, standard of living, economic growth, fast food culture spending by young adults gained importance in India. Primary data on spending in different categories of youth like shopping, movies, Fuel, etc. was collected and analyzed using various statistical tools to evaluate the data. It was also noted that both the male and female youth have different spending behavior with a slight similarity. The young adults should cultivate the habit of rational spending and should move toward saving and investment.

A Global Influence on Stock Market &the financial Impact on Stock Returns during Pandemic

  • Abstract

    This study is to evaluate the impact of COVID-19 on the volatility transmission of Indian stock markets with the peculiar reference to equity investment strategies. The Global Economy is experiencing a powerful and major but uneven recovery. Growth is concentrated in a few major sectors with most emerging market and developing economies. In low-income countries, the effects of the pandemic are reversing earlier gains in poverty reduction and improving food insecurities.

    Naturally, the global economy took a serious dwindle by 4.3% in the last year. The world economy faced such a severe economic decline in 2020. The recessions caused by the two World Wars and the Great Depression could be referred as more consequential than this one. In last 150 year, This Pandamic (Covid 19) can be referred as the 4th largest recession. In year 2021, the recovery path is still very uncertain with reawakening of cases.

     

Policy Disputes Provoking India’s Agricultural Sector

  • Abstract

    One of the most important sectors for contributing to the economy of the Nation is the Agriculture. Near about 1300 million of the total population especially in the rural side of India is mainly depending upon the agriculture. But recently in most of the research studies, there exist a debate about the failures in the policy framed in this sector and the status also confirmed with the GDP growth in Agriculture which was found very low when comparing to other sector especially industries and services. Even the sharing of workforce in this sector and the net state domestic product (NSDP) was also drastically reduced over the previous decade. Hence it is necessary for the policy makers to tackle the issues so as to give life to the agriculture sector by making necessary amendments in the existing policies. Taking this issue as a core for this study, the researcher has discussed various parameters for improving the performance of the sector and concluded that the change in the structure

A study on the women online purchasing Behaviour (With Special Reference to Puducherry)

  • Abstract

    These days use of technology and online trading methods are rapidly increasing. Since there is heavy work schedule for both men and women many things have been made easier through online. Especially it is more efficient and useful for the college girls and women who are studying and working. Women generally from the age of 18-45 are working in this region and there is no sufficient time for them to go out for shopping, this online platform helps them a lot to save their time .This study focus mainly on the purchasing behavior of women through online mode.

A Surge of Unified Payment Interface (UPI) in Soar of Mobile Banking During Pandemic Phase

  • Abstract

    The Covid-19 epidemic and associated restrictions have promoted digital transactions in the country. The epidemic is one of the reasons why people are increasingly liking the digital payment mechanism. Indian Government has done remarkable work by improving the infrastructure of digital payments.  During Pandemic phase UPI mechanism plays a very important role facilitating inter-bank transactions.

    The paper concludes how the covid-19 pandemic has led to anupswing in digital transactions through mobile banking. It also concludes the journey of Unified Payment Interface system in India. In current study weaim to identify the customer preference and awareness towards unified payment interface and to know the impact of unified payment interface in customer satisfaction during pandemic.  The paper proposes the advantages and barriers of UPI System in India.

A Study on Consumer Perception towards Online Shopping in Gudalur Taluk at the Nilgiris District

  • Abstract

    The present article is an attempt that has been made to study the customer perception towards online shopping at gudalur Taluk. In this study an attempt has been made customer perception on online shoppers has been playing a vital role in these scenarios day to day activities in the mind of customers. Customer perception is typically affected in the way of broadly such as advertising, reviews, public relations, social media and personal experiences etc., Today we say that customers are mind blowing while go for an online shopping because the wide range of internet facilities in the era. The present focused only to probe into the awareness and satisfaction level, features and problems faced by online shopping.